
Ezimtoti Reporter
More people may be at risk of losing their enamel.
Mamabua Molepo, a spokesperson for Sensodyne, said people no longer watch what they eat.
She said people indulge more in fizzy drinks and sweet treats than grains, fruit and vegetables.
“It’s spring now, so braais, ice creams, crunchy snacks and sparkling drinks are back on the menu,” Molepo said.
She said for those with sensitive teeth, these pleasures can come with painful twinges.

“With Sensodyne Clinical Repair toothpaste, we’re giving people the freedom to indulge without hesitation.”
Molepo said choosing the right toothpaste means you don’t need to choose between indulgence and protection.
She provides five top tips to keep your smile strong this season:
- Be mindful of trigger foods
Instead of cutting them out completely, enjoy them at mealtimes and pair them with water or dairy to help neutralise acids. - Don’t rush to brush
After acidic foods or drinks, wait at least an hour before brushing. This gives your enamel time to reharden and reduces the risk of further erosion. - Go easy on temperature extremes
Ice-cold milkshakes, steaming hot coffee or crunchy frozen treats can trigger discomfort when enamel is worn. Sensodyne Clinical Repair toothpaste helps form a durable layer over teeth – meaning you can face the freeze with more confidence. - Make smart swaps
If you’re sipping fizzy drinks, use a straw and swallow without swishing to reduce contact with your teeth. - Upgrade your daily routine
Use a toothpaste designed to help repair vulnerable areas and protect against sensitivity. Sensodyne Clinical Repair toothpaste, for instance, has been backed by 24 clinical studies.
“This isn’t just about simple relief,” says Molepo. “It’s about rebuilding resilience so we can enjoy life’s flavours without limits,” she concluded.

As part of Sensodyne’s commitment to relief for sensitive teeth, the newly available Sensodyne Clinical Repair toothpaste is available in major retailers
